3D is HHUUGGEEEE right now. With movie studios releasin’ a blitz of 3D movies and new 3D capable TVs hitting the stores, it was just a matter of time that magazines do the same. Men’s/adult magazine publisher, Playboy will be introducing their 2010 Playmate of the Year, lingerie model/Playmate Hope Dworaczyk in their first ever, 3D edition centerfold spread. The June issue hitting news stands today will come with a pair of 3D glasses (as shown above).

“What would people most like to see in 3-D?” asked Playboy founder Hugh Hefner. “Probably a naked lady.”

“In today’s print environment you have to create newsstand events,” said the editorial director of the Chicago-based magazine, Jimmy Jellinek.

Jellinek said he hopes the issue featuring centerfold Hope Dworaczyk in 3-D also reminds people that for all the infatuation with the Internet, there is nothing quite like having a magazine in your hands.

Will a 3D feature in Playboy garner interest and help raise sales? It is hard to tell. There are plenlty of 3D images online and considering sales and circulation of Playboy magazine have been on the decline for years due to the internet, it is interesting to see what may result in the novelty of readers seeing boobies in 3D. It’s a win-win situation for all in my opinion.

Hit the jump and get yourself acquainted with 2010’s Playmate of the Year, Ms. Hope Dworaczyk!