Back in the days, I remember having to beg my parents to take me to a the local comic book store (which was 2 cities away) to get my hands on some cool Batman and Superman comics and goodies. Now with comics being more popular than ever, we will be seeing comic book merchandise in stores we never did before. Upscale department store, Bloomingdale will be teaming up with DC Comics to celebrate DC Comic’s 75th anniversary. Bloomingdale will be opening DC Comics specific shops that will feature exclusive apparel and merchandise that you can only find in these stores.
In a groundbreaking partnership, which brings the powerful world of DC Comics Super Heroes together with one of the nation’s most prominent retailers, Bloomingdale’s stores and Warner Bros. Consumer Products have joined forces to celebrate the upcoming 75th anniversary of DC Comics. This holiday season, Bloomingdale’s will debut brand-new shops featuring DC Comics-inspired clothing and accessories that are sure to be among the season’s most sought-after gifts. Designers contributing to the exclusive collection include Trunk, Junk Food, Converse, Psycho Bunny and JACK SPADE in men’s and Because We Were Bored in Young World.
Some of the types of products that can be found in the stores are t-shirts, accessories, bags, wallets and more. Prices can range from $30 for a pair of Psycho Bunny socks or $225 for a JACK SPADE tote. Now, I have to ask…. Are you fuckin’ serious?! $30 for a pair of socks!!! It is pretty obvious that the direction that DC Comics and Bloomingdales has set for their new joint venture is a sad (and pretty insulting) attempt to put their licenses and brands into up scale retail shops for high-end consumers. Unfortunately, this makes it more difficult for the regular comic fans to own some of these cool items as they wouldn’t be able to afford a $30 pair of Superman socks. I think I will continue taking my business to the local “mom and pop” comic book stores who always been supporting comics regardless whether comics were popular or not. Hit the jump to see some of these ridiculously priced goods.
Superman V-neck T-Shirt by Converse. $38
Batman Scarf. $225 (I don’t give a shit if the scarf is 100% cashmere)
Detective Comics Joker Tee by Trunk LTD. $62
Bat Signal, Boom/Whak, & Superman Shield Cufflinks $125 a pair
Robin Mask Wallet by JACK SPADE. $80.00 (Is there going to be any money left to put in the damn wallet?)
Source: pr newswire







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